Why You Need Recruitment Videos to Attract the Best Talent
Have you heard about the latest trend of using videos in recruitment? It may sound like a foreign concept to some but it can actually yield great results and help you attract the best talent possible. If you have several job openings and are looking for people to fill these positions, then you must try using corporate recruitment videos to connect with the best talent available.
Reasons to Use Recruitment Videos
You still might not be sold on the idea of using videos for recruitment? Here are some reasons to it a go!
Increased Visibility
When you are working on recruitment, you must increase the visibility of your job posting to reach as many people as possible. Since videos are the most liked form of content, you will be able to appeal to a larger audience if you come up with an engaging video. Videos are also the most shareable form of content which means that you can attract candidates from a variety of places. The high reach will surely help you connect with the kind of talent you are seeking to join your team.
Stand Out
Written job posts do not catch the eye like videos. To get your audience interested, you should consider posting the job in the form of a video to ensure that more people see it. If you are able to come up with an interactive and engaging video, then you are set to have a high reach.
Can Be Promotional For Your Brand
While hiring employees might be your biggest priority, killing two birds with one stone is always welcomed. If you come up with interesting videos that showcase your business in the best way possible then you can promote your brand along with recruiting employees. In the recruitment video production, you can tell the story of your brand. This will not only attract new talent to your team but also present your company at a level above others in your market. You can highlight things such as the company culture, work environment and all the benefits associated with working with your company.
Help Save Time
These recruitment videos should be engaging and informative. If you manage to make a great video with all the necessary details, you won't have to answer loads of questions from prospective interviewees. You will essentially weed out any prospects who aren’t a good fit and those who are will already be primed and ready to go.
By sharing your recruitment videos you should reach a larger audience and stand out in your among your competitors. The benefits of hiring the best talent to your organization gives your company an competitive advantage that will have your competitors copying you in their recruiting efforts. We know we are make their recruiting videos for them as well ; )
If creating recruitment videos for your company is something that interest you, check us out here.
At Progeny Films we are a full fledged video production service that helps you from ideation through deliver. We are based in NY and services the east coast.